Interactive experiences

A black icon of an arrow, signifying what a computer mouse would click on

Case Study

Reimagined Virtual Tours

Personalized tours for all. This project reimagines the college campus visit for digital natives—a content-forward, inclusive, and mobile-first experience. Pre-set and personalized options maximize engagement, storytelling, and return on investment for future CCA students.

Client
California College of the Arts

Year
2022–ongoing

Role
Content strategist, editor, project manager

Team
Joyce Alcantara
Nick Lea Bruno
Joel Lithgow

  • Augmented reality

    360 videos

    TikTok integration

    User-generated content

    Keyword tagging

    Pre-set options

  • WCAG Guidelines 2.0 Level AA, Section 508 Standards

  • Since launch. we’ve offered approximately 40,000 tours to prospective students (~2,400 per month), keeping pace with stats of larger universities.

Case Study

In-gallery app

Telling stories about a beloved artist in a new way. Visitors to BAMPFA’s Han’s Hofmann retrospective could engage with exhibition content their way. This mobile-based experience included a variety of media—video, audio, photos, and text—to share behind-the-scenes information with the curator, quotes from the artist, background information, and social media connections.

Client
University of California, Berkeley Art Museum and Pacific Film Archive

Year
2019

Role
UI/UX director, user research director, content strategist, project manager

Team
UC Berkeley Invention Corp
Chris Brown

We also created a navigable experience on bampfa.org for those who wished to dive deeper from home—and from a computer.

A GIF of the mobile experience for the Hans Hofmann app, which includes navigating through various screens.
Landing page

Landing page

Intro screen

Intro screen

QR code interface

QR code interface

Artwork page

Artwork page

Search interface

Search interface

Artwork page

Artwork page

Artwork page

Artwork page

Artwork page

Artwork page

  • Gallery QR codes or in-app search

    Tombstone information

    Audio

    Video

    Quotes

  • All multimedia content was subtitled or accompanied by written text.

  • 1,000 virtual tour taken in the two months the experience was available

A screen recording of the NEAT website

Case Study

Digital Catalog

Print just wouldn’t cut it for an immersive, experiential museum exhibition about art and technology. A small team of designers, curators, and content strategists revisioned a catalog through multimedia—essays, videos, photos, events, and educational resources. I directed and project managed the imagery and video assets, including 28 videos.

Client
Contemporary Jewish Museum

Year
2015

Role
Content strategist, video producer, project manager

Team
Devin Cornwall
Renny Pritiken